Privacy center All the knowledge to bring privacy and GDPR compliance to your analytics. Solution configuration and implementation Consent management Consent exemption configuration Privacy configurations Key principles Pseudonymization and Anonymization Data minimization Data retention Trackers (cookie, mobile ID, pixel ...) Users’ rights Personal data Legal Purpose limitation and data ownership Data Processing Agreement (DPA) Sub-processors Transfers Certification Consent exemption Hybrid Measurement Extended opt-out Last updated: March 11, 2026
