Advertising Performance Report covers many varied reports. For clarity, the combinations are captured below:
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Account Performance by Month
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Account Performance by Week
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Account Performance by Day
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Account Performance by Campaign
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Account Performance by Advertisement
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Account Performance by Creative
Additionally, the User may 'drill down' within the above reports;
When viewing 'Account Performance by Campaign', a User may click any of the listed Accounts in the report, which presents the following options:
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Campaign Performance by Month
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Campaign Performance by Week
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Campaign Performance by Day
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Campaign Performance by Advertisement
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Campaign Performance by Creative
Subsequently, the User may 'drill down' further;
When viewing 'Campaign Performance by Advertisement', a User may click any of the listed Advertisements in the report, which presents the following options:
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Advertisement Performance by Month
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Advertisement Performance by Week
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Advertisement Performance by Day
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Advertisement Performance by Creative
Subsequently, the User may 'drill down' further;
When viewing 'Advertisement Performance by Creative' a User clicks any of the listed Advertisements in the report, they then view:
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Creative Performance by Month
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Creative Performance by Week
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Creative Performance by Day
Data Shown
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Impressions
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Clicks
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Average CTR
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Average Position
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Average CPC