Security, Privacy, AI and CSR information for all Piano products now lives in one place. Explore our Compliance Center.
Analytics
English French
English French

What is not allowed with ACPM tagging?

The ACPM certification is specific to the French market.

  1. You cannot simulate page views from events, such as clicks or pop-in displays, in particular to track complex conversion funnels.

    For the ACPM, a page view must correspond to a physical page: on their side, they must be able to link a hit to a URL.

  2. In the same vein, an app push notification must not be tagged as a page view in an app.

  3. An email open must not be tagged as a page view.

  4. A virtual site cannot be included in an ACPM scope.

  5. Double tagging is prohibited, because it inflates the certified audience beyond the site's actual usage.

Last updated: