Audience AM: Notifications

Audience allows customers to activate specific events, such as:

• Partner errors that can be received during the segment export process in the Audience→Connectivity.

• Problems with the size of segment audiences, when, for example, the size has dropped in a short period of time.

• etc.

Configuring the app

There is a Notifications tab in the Accounts Management application where customers can configure and activate existing events:

1. Open Audience→Accounts Management.

2. Go to the Notifications tab and choose the site group.

3. Press Add notification button to be able to add a new notification.

4. The Notification builder form appears.

5. Fill all necessary parameters:

• Email. This parameter is obligatory and will be used for notification emails. You can select email in the list of existing Audience user emails or add a new one, such as

  login@domain.com

  .

It is possible to use the same email in different site groups, but there are several restrictions: customers cannot use different languages and time zones for the same email address in different site groups.

When the same email address is used in different site groups, notifications will be sent to the same email address - it will be one mail which contain data from different site groups.

If you create a notification for email, it is impossible to create another notification with the same email in the current site group.

• Language and Time zone. By default, Audience uses the parameters of a user's browser and Audience' language settings, but it is possible to change them. By now, Audience supports the English and Japanese languages. The language parameter affects the language we use for titles/texts within the mail.

• Notification events

  - activate all of them or just those that are really needed. Audience supports 6 events so far. Read details below.

Notifications events

• Data import/export statuses. This event allows you to receive either only partner-related errors (when a data import/export fails due to errors) or notifications for both failed and successful imports/exports.

  When we talk about partner errors, these can include issues such as expired keys or tokens, changed credentials, or other problems detected on the partner’s side.

In the simplest case, you can just activate the event using the toggle next to its name. In that case, the default settings will be applied - meaning only errors across all connections will be checked. By “all connections,” we mean those that perform data import/export on a scheduled basis. For example, Composer or CSV Export connections are not analyzed.

If you wish, you can open the event settings and, for example, choose to receive notifications for any connection outcome, as well as select one or more connections that are most important to you - for instance, only File import. Don't forget to save changes.

Don’t forget that the partner errors are always available in the UI forms of the connections. Feel free to open the Connection form in the Audience→Connectivity and go to the Errors tab. 

• Audience size changes during the last day. This event allows receiving information about segments whose audience has suddenly decreased within the last day. 

For this event, customers should insert the % that is critical for the segment audience size. Audience compares the size difference between today and yesterday with the entered % and will notify customers only if the difference is equal or greater than the %.

By default this event verifies all segments per the site group.
It is possible to verify only particular segment(s) and/or segment groups. It can be done using the Segments selector.
Be aware. If the segment group is selected, all newly created segments within this segment group will be verified automatically. But if just part of the segments are selected within the segment group, only selected segments will be verified automatically, all newly created segments should be added manually, if they should be verified as well.

Save settings pressing the Apply button and activate the event.

• Audience size changes in a period of time. This event allows receiving information about segments whose audience has decreased in the last few days.

For this event, the customer should insert the % that is critical for the audience size and insert the period of time - days back. Audience compares the size difference between today and N days back with the entered % and will notify customers only if the difference is equal or greater than the %.

By default this event verifies all segments per the site group.
It is possible to verify only particular segment(s) and/or segment groups. It can be done using the Segments selector.
Be aware. If the segment group is selected, all newly created segments within this segment group will be verified automatically. But if just part of the segments are selected within the segment group, only selected segments will be verified automatically, all newly created segments should be added manually, if they should be verified as well.

Don’t forget that it is possible to see audience changes using, for example, a graph in the User IDs tab of the Segment Builder:

• Created external segments. This event allows receiving notification with the list of newly created External segments. This event is available for activation only if at least one active File import connection exists in the current site group.

Notifications event statuses

It is possible to activate/deactivate a notification event at any moment. Audience just starts or stops sending notifications to the email.

Use the toggler next to the event name to activate/deactivate notifications of specific events. 

The status of the notification and each event is always available in the main page:

Also it is possible to do this using bulk operations. Read details below.

Notifications bulk operations

Bulk operations are suitable for those who want to activate or deactivate all events within one or more notifications at the same time.

Select emails in the list and press one of the buttons at the bottom of the page: Deactivate, Activate or Delete.

Be aware that Audience can activate only events where all obligatory settings have been set up:

To prevent deleting an active notification, the bulk Delete operation is available only for deactivated notifications.

Notification details

The email address do-not-reply@piano.io is used to send notifications. Please ensure that this email address is not marked as spam. Do not reply to emails from this address. Emails are scheduled according to the customer's local time zone. However, the actual sending of emails begins only after the segments have been calculated and prepared for export.

Duplicate events

You can create more than one event of the following types:

• Audience size changes during the last day

• Audience size changes in a period of time

To do so, click on the icon-button Duplicate event type.

Please note the following restrictions:

• you cannot duplicate an empty (unconfigured) event,

• you cannot create events with completely identical settings - that is, you need to select different segments and different drop percentages for the chosen segments.

Last updated: June 24, 2026