Socialflow - Media Requirements

When publishing from Socialflow there are size requirements for media uploads. Messages will fail to publish if they do not meet the media upload requirements. 

Facebook

• Image - 8MB

• Thumbnail (link posts) - 3MB

• Video - 10GB or 1 hour

  • We support almost all types of video files but recommend using the MP4 format.

  • The resolution should be 1080p or under.

  • We support file sizes up to 10GB, there may be longer upload times associated with larger files on slower Internet connections.

  • We also recommend Stereo AAC audio compression with 128kbps, or more, preferred.

Twitter/X

• Image - 3MB

• Animated gif - 15MB

• Video - 512MB or 140 seconds

  • Duration should be between 0.5 and 140 seconds

  • File size should not exceed 512MB

  • Dimensions should be between 32x32 and 1280x1024

  • Aspect ratio should be between 1:3 and 3:1

  • Frame rate should be 40fps or less

  • Must not have open GOP

  • Must use progressive scan

  • Must have 1:1 pixel aspect ratio

  • Only YUV 4:2:0 pixel format is supported.

  • Audio should be mono or stereo, not 5.1 or greater

  • Audio must be AAC with Low Complexity profile. High-Efficiency AAC is not supported.

Instagram

• Image - 8MB

• Video - 100MB maximum (3 seconds to 60 seconds)

  • Container: MOV or MP4 (MPEG-4 Part 14), no edit lists, moov atom at the front of the file.

  • Audio codec: AAC, 48khz sample rate maximum, 1 or 2 channels (mono or stereo).

  • Video codec: HEVC or H264, progressive scan, closed GOP, 4:2:0 chroma subsampling.

  • Frame rate: 23-60 FPS.

  • Picture size:

    • Maximum columns (horizontal pixels): 1920

    • Minimum aspect ratio [cols / rows]: 4 / 5

    • Maximum aspect ratio [cols / rows]: 16 / 9

    • Bitrate: VBR, 5Mbps maximum

LinkedIn

• Image - 5MB-200MB (at least 552x276)

  • Note: The image frame ratio ranges from 3:1 to 2:3 (width/height). If the ratio is larger, the image will be centered and cropped.

• Video - 75KB minimum, Length 3 sec. - 10 min.

  • Container: MOV or MP4 (MPEG-4 Part 14), no edit lists, moov atom at the front of the file.

  • Frame rate: 10-60 FPS.

  • Picture size:

    • Maximum columns (horizontal pixels): 1920

    • Minimum aspect ratio [cols / rows]: 1:2.4

    • Maximum aspect ratio [cols / rows]: 2.4:1

    • Bitrate: 192kbps - 30mbps

Threads

• Image - 8 MB

  • JPEG and PNG images the officially supported formats

  • Aspect Ratio 10:1

  • 320 mid width / 1440 max width

  • Height varies based on aspect ratio

  • Color space: sRGB. Images using other color spaces will be converted to sRGB.

• Video - 1 GB Max, 5 minute max

  • MOV or MP4 (MPEG-4 Part 14), no edit lists, moov atom at the front of the file

  • Audio Codec: AAC, 48khz sample rate max, 1 or 2 channels (mono or stereo)

  • Video Codec: HEVC or H264, progressive scan, closed GOP, 4:2:0 chroma subsampling

  • Frame Rate: 23-60 FPS

  • Picture:

    • Max Columns: 1920

    • Required Aspect Ratio between .01:1 and 10:1

    • 9:16 is recommended to avoid cropping or blank space

  • Video Bitrate: VBR, 25 Mbps max

  • Audio Bitrate: 128 kbps

Last updated: June 04, 2026