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Audience

Audience integrations: SmartClip

Setting the CookieSync tag

SmartClip and Piano Audience have a server-side integration. User ID mapping is stored on Piano Audience' side. Membership data will be uploaded to SmartClip by schedule - once a day. You need to decide which tag is more convenient for you and put it on all the websites of your network.

Cookie sync works for NL IPs so far.

Synchronous tag

<script type="text/javascript" src="//cdn.cxense.com/cx.js"></script>
   <script type="text/javascript">
       cX.sync('smc');
   </script>

Asynchronous tag

<script type="text/javascript">
      // Async load of cx.js
       (function(d,s,e,t){e=d.createElement(s);e.type='text/java'+s;e.async='async';
       e.src='http'+('https:'===location.protocol?'s://s':'://')+'cdn.cxense.com/cx.js';
       t=d.getElementsByTagName(s)[0];t.parentNode.insertBefore(e,t);})(document,'script');
       var cX = cX || {}; cX.callQueue = cX.callQueue || [];
       cX.callQueue.push(['sync','smc']);
   </script>

Configuring Piano Audience

Create a SmartClip configuration

With your site group selected, from the Piano Audience home page, go to the Connectivity tab → the Configurations tab →the SmartClip icon and click the Configure button.

Configurations_SmartClip.png

Configure the connection

New-SmartClip_1-1024x447.png

  • Project name to be shown in Piano Audience only, intended to simplify managing numerous integrations.

  • Export type a radio button to select between standard (web) and mobile IDs. If the customer wants to export both types of user IDs, two connections can be created in parallel.

Click the Create button in the upper right corner.

Configure segments

New-SmartClip_2.png

Successful test connection enables the Configure segments form where:

  • All full usage segments

    means that all active full usage segments will be sent to SmartClip; any newly created active full usage segment will be added automatically.

  • All segmentsincludes both types of usage segments: Full and Reporting only segments.

  • Specific segments allows both to send some part of active segments and to check if a needed segment is active now. If a needed segment is inactive, you can activate it on the Segments tab. To select a segment, click its name. Multiple selection is supported.

New-SmartClip_3.png

Specific segments options allow you to choose how exactly Audience should select segments for export:

  • Separate segments allows search and select segments one by one manually.

  • By labelsallows customer to select one or more labels (key-value pairs). Audience will find segments by the selected labels and export them.

  • By segment groupsallows customer to select one or more segment groups and Audience will export segments within these specific segment groups. It is more suitable for those clients who prefer to organize their segments specifically.

Set the parameter.

Export segments

The other option is configuring scheduled data transfer in the Activate section below. There, you can either set up a daily data transfer by turning the connection on or hold the created configuration without activation yet and set the connection to "off".

When ready, click Create or Save (if editing) in the top right corner of the page.

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Monitoring and update

Configured connections can be viewed and edited in the Connections tab. They are also available under the Match rate reporting tab.

Data is normally exported once a day. 

Connections_SmartClip.png

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